Your media list should be divided into categories so that you can properly target an area, type of reporter, or type of outlet. Following is a description of recommended categories:
Type of Outlet/Formats. There a several different kinds of news outlets, but these are some of the most common:
You may also want to divide along the lines of what types of news they cover or the format they use, regional or local.
- News (Wire) Service
- Newspaper Syndicate (companies that represent several regional/local papers)
- Daily Newspapers
- Weekly Newspapers
- Local Television Station
- Television Shows
- Local Radio Station
- Radio Shows
Back to Media Lists.